http://www.youtube.com/watch?v=qLcvYPzXW3U
This link is a great example of gays portrayed in advertising (which is what my paper is about). I felt it would be a great way to notice the patterns that surface into our mainstream culture and the different stereotypical figures that always seem to come forth every few years or so (i.e. metrosexuals are cool, now they're not, etc.) I believe its a great example of how the Message System Analysis works, since it gives us several various commercials with emphasis losing the "girly man" complex for becoming a "man's man". Since its an tv ad we have about 30 seconds to take it all in and pick a few certain phrases or objects within the frame that will draw us toward certain tendencies and values that are prominent in our culture today.
Also, its really funny.
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